Privacy

Samsung Semiconductor Newsroom Privacy Notice (U.S.)

Effective Date: September 15, 2025

Samsung Electronics Co., Ltd., along with our affiliates and subsidiaries (collectively, “Samsung”), respects your concerns about privacy. This Privacy Notice (this “Privacy Notice”) applies to the personal information we obtain through Samsung Semiconductor Newsroom website (the “Newsroom”). It does not apply to information collected by other apps, websites or services provided by Samsung. If you are a minor (under 18 years old), please refer to our U.S. Privacy Notice for Minors  with a parent or guardian, which will help you understand better what information we collect and how we use it.

This Privacy Policy may be updated periodically to reflect changes in our personal information practices described in this Privacy Policy or changes in the applicable law. We will indicate at the top of this Privacy Policy when it was most recently updated. If we update the Privacy Policy, we will let you know in advance about changes we consider to be material by posting a notice on our website and/or by emailing you.

Information We Obtain

Through the Service, we may obtain information about you in various ways. The types of personal information we may obtain include:

Information You Provide Directly

• Contact information, including your name, email address, and/or phone number, inquiry details
• Your affiliated institution and country you are located

Information We Obtain By Automated Means

• Information about your Service-enabled devices, such as hardware and software information, configurations and settings, and device and other unique identifiers, including IP address and ad identifiers;
• Information about your usage of the Service, including about how, when, and for how long you use the Service, the devices and/or services that you choose to connect to the Service (including third-party devices and services), and other Samsung and third-party apps and services on your devices (such as list of apps on your devices, the websites you visit, and the searches you run); 

We also may collect other information about you, your devices and apps, and your use of the Service in ways that we describe to you at the time of collection or otherwise with your consent.

How We Use the Information We Obtain

We may use the information we obtain through the Service for the purposes described in the Samsung Privacy Policy and to:

• identify and authenticate you so you may use the Service;
• provide you with the Service;
• improve and customize your experience with the Service, such as delivering content and responses tailored to you and the way you interact with the Service;
• respond to your requests, inquiries, and instructions made through or about the Service;

Information Sharing

As you use the Service, we share the types of information we collect (as described above) to the following entities for the purposes described above.

1. 1. Subsidiaries and Affiliates: Samsung branded and non-branded subsidiaries and affiliates which we control or own;
2. 2. Business Partners: Third parties who we work together with. These business partners control and manage your personal information. For example, we may share your information with the following types of business partners:

• content or feature providers, e.g. when you request a service or feature and it is provided by our business partner
• cloud platform providers
• between you, the merchant, and financial institution
• payment gateway providers. These providers help securely process and authorize payments
• identity and/or payment verification service providers
• app developers
• ad partners
• marketing partners

1. 3. Service Providers/Processors: Carefully selected companies that provide services for or on behalf of us. These providers are also committed to protecting your information.
2. 4. Other Parties When Required by Law or as Necessary to Protect Our Services: For example, it may be necessary by law, legal process, or court order from governmental authorities to disclose your information. They may also seek your information from us for the purposes of law enforcement, national security, anti-terrorism, or other issues that are related to public security.
3. 5. Other Parties with Your Consent or at Your Direction: In addition to the disclosures described in this Privacy Notice, we share information about you with third parties when you separately consent to or request such sharing.

Notice To California Residents

If you are a California consumer, for more information about your privacy rights, please see the California Consumer Privacy Statement (available at https://www.samsung.com/us/account/privacy-policy/california ).

State Law Privacy Rights

If you reside in certain states, you may have rights and choices concerning your personal information. For more information about privacy rights that may be available to you under applicable laws, please see the What Are Your Rights? section of the Samsung Privacy Policy and the State Law Privacy Rights section of the US Supplement to the Samsung Privacy Policy.

How Long We Keep Your Information

As stated above, this Privacy Notice supplements the Samsung Privacy Policy, which describes our information retention practices.

Updates to This Privacy Notice

We may update this Privacy Notice from time to time and without prior notice to you to reflect changes in our personal information practices with respect to the Service or changes in applicable law.  We will provide you with advanced noticed of any material changes by notifying you through the Service or email if we have one. We will indicate at the top of this Privacy Notice when it was most recently updated.

Samsung Semiconductor Newsroom U.S. Privacy Notice for Minors

We (Samsung Electronics Co., Ltd. and our related companies) care about your privacy. This Privacy Notice will explain how we handle information about you when you use Samsung Semiconductor Newsroom website (the “Newsroom”). If you have any questions while reading this Privacy Notice, we recommend you sit with a parent or guardian to help you review and understand this Privacy Notice.

Please note that this is a simplified version of the U.S. Privacy Notice made for minors (those under 18 years of age), not a substitute.

Information We Get

When you use the Service, we may collect, and you might share with us, certain information about you. These include:

Information You Choose to Give Us

• Contact information, including your name, email address, and/or phone number, inquiry details
• Your affiliated institution and country you are located

Information We Get Automatically

• Information about what you’re using: This is information about your device, like what kind of device you are using, what settings you have turned on or off, and information that lets us know which device is yours  (these are called identifiers);
• Information about how you use the Service: How, when, and for how long you use the Service, the devices you connect, and the apps or websites you visit.

We may also collect other information about you, your devices and apps, and how you use the Service when you allow us. When we do, we will explain it to you.

How We Use the Information

We may use the information we get through the Service for the purposes below. We may not use your information for some of the purposes depending on how old you are. For example, if you’re under 13, we won’t use your information for personalized ads or marketing.

• make sure it is you that is using the Service;
• let you use the Service;
• make the service better;
• show and provide you with features you might like;

Sharing Your Information

Where applicable, we may share your information with other Samsung companies, business partners, and service providers that help us run the Service. Sometimes, we are required by law to share information for legal purposes, or public safety. Additionally, we may share your information when you give us permission or request it.

If you don’t understand, please ask your parent or guardian to help you understand who we share your information with.

How Long We Keep Your Information

We don’t keep your personal information if we don’t need it. Your information will be kept for as long as it is needed to provide you with the Service, as required by law (government rules) or contracts (promises we made to other companies), or only for as long as necessary for one of the purposes above.

Once it is no longer needed, we will either delete it or anonymize it (meaning we won’t know it’s your information).

What Can You Ask Us To Do With Your Information?

Depending on where you live, for this Service you (or your parent or guardian) have the right to ask us to:

• give you a copy of the information we have about you and in a way other devices can read this information
• update or fix your information
• delete your information
• stop the selling of your information, sharing it with certain third parties for personalized advertising, or personalized advertising;

You (or if you’re under 13, your parent or guardian) can make these requests by calling us at 1-800-SAMSUNG (1-800-726-7864) or on the Privacy Rights Portal (available at https://www.samsung.com/us/privacy/rights ). If you ask us to delete or stop using your information, some parts of the Service might not work as expected. Always talk to your parents or guardian if you are not sure.

Updates to This Privacy Notice

We may update this Privacy Notice from time to time. If we make significant changes, we will let you know before we update this Privacy Notice through the Service or email if we have one. You can always see when we last made changes to this Privacy Notice by checking the date at the top.